Mindy Lilyquist Title: Founder and Creative Director Education: University of Utah Location: Kansas City, Missouri Highlights Founded Epiphany Marketing Management in 2007 and serves as creative directorHas managed marketing activities for DW Healthcare Partners since 2004Former executive for Manufacturers Resource Network Experience Mindy Lilyquist is a marketing professional with over a decade of experience and former writer for The Balance. She contributed 48 articles over the course of a little more than a year. Mindy started her own marketing firm, Epiphany Marketing Management, in 2007 to help small businesses attract and engage customers. She also manages marketing activities and business development needs for private equity firm DW Healthcare Partners, including identifying healthcare businesses that are ripe for PE investment.Mindy graduated from University of Utah with a B.S. in Marketing. Education Mindy has a bachelor's degree in marketing from the University of Utah. About The Balance The Balance, a Dotdash Meredith brand, makes money easy to understand. We give people tools they need to not only make smart financial decisions but also prepare for the experiences they will have along the way. Our team of expert writers and editors have extensive qualifications in the topics they cover, and many of them have MBAs, PhDs, CFPs, and other advanced degrees and professional certifications. We require our writers to use primary sources in their articles, which are also approved by our Financial Review Board and fact-checked. You can learn more about the standards we follow in producing accurate, unbiased content in our editorial policy.